In this "Mastering Service Blueprinting" course, you will learn to leverage the powerful tool of service blueprinting to enhance your service delivery. As we navigate an increasingly service-oriented economy, the quality of services can significantly impact customer experiences. This course will equip you with the skills to meticulously design and refine every touchpoint, ensuring that each interaction meets and exceeds customer expectations. By aligning customer and business perspectives, a comprehensive and holistic service design will be created to help you reach this goal.

Understanding service blueprinting 
Discover the essence of service blueprinting as we clarify its layers and dispel misconceptions. By integrating insights from customer journey mapping and process modelling, you will be able to create a comprehensive overview that illustrates the interaction between customer actions and business processes, uncovering opportunities for improvement and optimization.

Practical and actionable
We tackle crucial questions such as what to blueprint, how to blueprint, and when to blueprint, by presenting practical methods and illustrative real-life examples. With this new technique in your toolkit, you can elevate your service design skills to new heights, and contribute to exceptional service design.

Loads of content    
Make the most of your experience by over 1:30 hours of videos, multiple chapter-specific Q\&A sections, a final exam and a completion certificate to enhance your learning skills.

With a license on The Master Channel, you don’t just get access to this course — you unlock our entire learning library.

It includes a broad selection of trainings on topics such as business processes, analysis, data, service design, project management, and soft skills.

The platform is designed to help organizations strengthen their business and digital transformation capabilities — flexible, up-to-date, and immediately applicable in practice.

All e-learnings are in English and come with subtitles in English, Dutch, German, and French.

Business Analyst, Functional Analyst, Process Analyst, Data Analyst, Product Owner, Consultant, Solution Architect, Project Manager