LinkedIn is becoming the most important business networking platform online giving professionals the ability to connect, expand their network and promote their skills, services and products.

Social media tools like LinkedIn hold significant value for businesses, but they can only be effective if you know how and when to use them. Sadly, on the LinkedIn platform, a very small percentage of users understand how.

LinkedIn is much more than a business social platform, it is also an unprecedented source of new customers, prospects and partners.
LinkedIn is your digital business card and can become a very powerful network platform. Personal branding is becoming increasingly important. How do you make a strong impression online? How do you connect to the right people? How do you distinguish yourself with a strong profile?

In this workshop, you will discover the unprecedented power of LinkedIn as a business tool and how to use it for business success.

Following topics will be addressed in this practical training:

• Key Concepts and settings on LinkedIn to get the most out of it
• Creating a strong profile which will market, attract and sell for you
• Targeting prospects using the Advanced Search and other tools
• How to best connect with people (and how not to) 
• How to expand your network effortlessly by getting invitations from the right profiles
• Tools on LinkedIn to market and promote you, your products / services & your business
• Using Groups effectively as an interaction and targeting tool
• How to download all your contacts so you can use them for future mailings
• Developing and Using your Company Pages to best effect
• How to get the most out of LinkedIn with a minimum time investment

You'll get started right away. Therefore, it is recommended that you have already created a LinkedIn profile before you participate in this training. You are invited to bring a laptop so we can optimize your profile and apply the acquired network techniques immediately.

In this LindedIn training course, you will be presented with ready-to-use tools based on concrete and proven cases. You will discover all  "ins and outs" of how to use LindedIn in a succesful way.

During this practice-oriented training course, you will learn the following:

• How to optimize your LinkedIn profile for a strong appearance

• To increase your visibility and findability on Linkedin

• What settings you should adjust to get more out of your use Linkedin

• Expand your LinkedIn network in 3 easy steps

• Using Linkedin groups and business pages. What works and what does not?

• How to optimize your time investment in LinkedIn for maximum ROI

• All the secrets of LinkedIn, tips and techniques which you should definitely use

This LinkedIn for Business workshop is designed for anyone looking to use LinkedIn more effectively and to ensure that you are best placed to use the power and opportunities of LinkedIn for you and your business, giving you the know-how to market yourself, increase your visibility & reputation and, most importantly, develop new business on it.