Design Thinking: A Customer-Centric Process for Rapid Innovation is a hands-on training programme, highly interactive with exercises and role plays. The programme will be led by an experienced facilitator with former management experience in international companies.
6 Programme Modules:
1- Design Thinking Overview
• Key design concepts
• Main phases and steps of design thinking
2 - 10 Steps of design thinking definition
• Learn about the 10 different steps for the right definition of design thinking
• Integrating design thinking into the fabric of your organization's culture
• Adding design thinking tools and templates to help your work groups ideate solutions
• Developing a more collaborative and iterative style of work for groups/teams
• Understanding the drivers and inhibitors of innovation
3 - Innovation Inventory Instrument
• Learn about the Innovation inventory instrument
• Learning the importance of stakeholders and interpreters
• Leading collaborative problem-solving testing
• Learning to envision and design collaboratively with visual imaging
• Mapping stakeholders and the complex network of beneficiaries
• Understanding the social-psychological aspect of user experience
4 - Design Thinking Steps and Application
• Identify and frame the problem
• Conduct necessary research/gather information
• Map and analyze stakeholders
• Analyze boundaries and potential hazards
• Set success criteria and specifications
• Reframe as vision for future
• Generate ideas, select and design a concept
• Create prototype/Model
• Test for usability
• Reframe to implement of re-think
5 - The Ecosystem for Design Thinking
• Organizational Realities
• Exploring formal methods for usability testing to form customer behavior and emotional response
• Presenting your vision and inviting buy-in through compelling storytelling
• Fostering an organizational climate for innovation
6 - Action Plan
• Develop your action plan for applying design thinking in your day-to-day
You are an international manager, and you want to explore new ways to innovate rapidly in your company today. You need to drive innovation and do it systematically
Typical Participants:
• Senior Managers
• Managers