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Blåkläder

Country Manager Belgium

Dynamic leader and brand builder with experience in a dealership or franchise environment
Onbepaalde duur Voltijds
Blåkläder has been manufacturing and selling work clothes since 1959, initially on the Swedish market. They are now one of Europe’s largest manufacturers of heavy-duty work garments. They produce around 4,5 million garments a year at their factories and have presentation in more than 16 countries. By maintaining end-to-end control over its value chain, cultivating a differentiated brand persona as a "rebel with a cause" and nurturing a non-hierarchical, value-driven culture, Blåkläder has forged a unique market position.
Blåkläder is a forward-thinking and entrepreneurial company with a family feeling who put diversity, corporate culture, sustainability and quality in everything they do at the top of the priority list.

Country Manager Belgium

Functieomschrijving

Blåkläder is on a transformative journey in Belgium, with a vision to reshape the organization and unlock the full growth potential. The company is looking for a charismatic and hands-on Country Manager to be the owner of Blåkläder Belgium. This is more than just a job; it's an opportunity to build something lasting, lead a team, and redefine their presence in the market.
This role is for a dynamic leader who is ready to take full accountability, empower people, and build a strong foundation for long-term success. You will be instrumental in restoring the team's atmosphere and taking the brand to the next level.
As the Country Manager, you will have full ownership of the P&L and be responsible for the entire Blåkläder Belgium operation. Your mission is to reshape the organization, transform challenges into opportunities, and lead a sales and back-office team towards a new era of growth.
Your key responsibilities will include:
  • Strategic Leadership & Ownership: Own the Blåkläder business in Belgium. Develop and execute a long-term vision of excellence, taking calculated risks and demonstrating accountability.
  • Team Transformation: Reshape the current organization and inspire the team. You will lead, coach, and motivate the sales and back-office teams, making them more independent and empowering them to grow.
  • Commercial Growth: Drive commercial success by targeting and convincing key end-users to choose Blåkläder, working hand-in-hand with our dealers to close the sale. You will be a champion of growth, continuously looking for new opportunities.
  • Dealer Management: Cultivate and nurture strong relationships with our network of +/- 40 dealers. You will balance the need to grow with end-users while ensuring our dealers feel valued and respected.
  • Brand Building: Act as the face of the brand in Belgium. You understand and believe in the power of the Blåkläder brand and its unique selling points: a wide, in-stock product assortment and a user-centric development process.
  • P&L Management: Take full responsibility for the country's financial performance, ensuring the gross margin is defended and our business remains healthy.
  • Daily Management: While focused on the long-term journey, you will handle the daily issues with a humble and sensitive approach, ensuring smooth operations and high morale. You will report directly to the company owner Marcus Gustavsson.

Profiel

We are looking for a leader with the right values and a unique blend of skills. You are a human and empathetic manager who loves to build and grow a team. You are a coach who finds inspiration in empowering others.
The ideal candidate will have:
  • Proven Leadership: A minimum of 5 years of experience in a commercial management role, preferably in a dealer or franchise environment. You have a track record of building and motivating teams and can prepare a business for growth.
  • Commercial Acumen: You are a P&L owner who understands the intricacies of the business. You are a natural negotiator who can defend margins while building strong partnerships.
  • The Right Attitude: You are bold but also humble, with the self-confidence to handle conflict and the eagerness to learn. You are a charismatic leader who makes people want to work with you. You believe in hard work and have the patience to build a long-term legacy.
  • Strong People Skills: You are a person who makes others grow. You value your team and recognize their contribution to success.
  • Market Insight: You have experience with a dealer-based business and understand the importance of building brand loyalty with both dealers and end-users.

Aanbod

Questions?

Contact Mieke Quatacker at Toon nummer.
Your response will be dealt with promptly and confidentially.

Plaats van tewerkstelling

Wayenborgstraat (Zone C) 27 bus 2, 2800 Mechelen
Functietype:
Standplaats
Vereisten
Master (Licentiaat; Universiteit of Hoger Onderwijs Lange Type) Minstens 5 jaar ervaring Nederlands, Engels
Rijbewijs
B

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