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Category Manager New Protein Foods W/M

Permanent contract Location Belgium
Staat 5 dagen op

Category Manager New Protein Foods W/M

SOLINA Group – one of the European market leaders in the creation and development of food ingredient solutions for our clients – is operating in the savoury food industry, food service and butchery markets.  Solina is currently based in 18 countries, with a turnover € 450M and employs around 1700 people.

As part of our continuous growth, we are currently recruiting


You report directly to the Marketing Director, you will operate in the following fields:

  • Be responsible for the business category of New protein Foods at Solina, with the newly created business department and brand name “NEXTERA”, The Future Generation of Protein Foods.
  • Develop and grow the category within the core markets of Solina, being Savoury food industry, Food Service and Butchers/Artisans
  • Drive sales growth and support the regional sales team at targeted customers and / or large opportunities
  • Operate in a true “start-up” spirit from our newly created “Future Food Research Centre” in Belgium
  • Work closely together with R&D, to bring innovation to market, manage the innovation funnel process and launch new products to market
  • Interact with all departments: HR, Production, Communications, Sales, R&D, Finance

  • Develop category growth plan and annual roadmap, to capture market growth, gain market share, and deliver the right value proposition to market.
  • Drive growth in close cooperation with sales, motivate and support regional sales teams at targeted key accounts, and/or during visits at the pilot plant in Belgium
  • Launch Nextera new products and innovations to market, following the innovation funnel process at category platform meeting
  • Coordinate and reinforce the branding strategy – develop brand awareness and ensure consistency across the regions and at social media with the support of the Communication Manager
  • Understand the global competitive landscape and update / inform the organisation at least twice a year
  • Work in close cooperation with Regional Sales, R&D and Marketing Managers to constantly push and drive new opportunities at customers
  • Understand the problems of customers and help solving them together with the European Future Food team and regional teams
  • Network with other partners in the industry, and establish the best position for Solina in the value chain
  • Be responsible for weekly / monthly / quarterly business reporting on sales performance, opportunity management and targets in Europe and by region
  • Support an annual recurring Inspirational Nextera Trend Program with new value propositions, in close working relationship with Regional Marketing Managers and Market Research & Consumer Insights Manager to push Nextera opportunities at existing and new customers at regional level


Profil required:
  • Education:  Food Engineer and / or PhD OR Masters Marketing Product Manager and/or expertise by experience
  • Experience: at least 8 years of successful experience in B2B Food industry with customized products and a high degree of flexibility in service at international customers

Skills and key competencies:
  • In-depth knowledge of marketing, business-oriented and results-driven
  • Leadership – ability to act, convince and perform in a cross functional team in multi-cultural environments, in matrix organizational structure.
  • Proven analytical management skills
  • Being able to effectively influence, to make decisions and ability to articulate and defend strategic insights and solutions
  • Ability to identify and articulate value drivers for key customers and strategically position.
  • Great communicator, energetic and creative skills
  • Inspires others, hands-on
  • Fluency in English, other language is a plus.
  • Travelling is essential for your job (min 30% of the time).
Bereken je reistijd
Solina | Eke 9810

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    Nog 55 dagen om te solliciteren


    • Functietype: Productontwikkeling
    • Sector: Gezondheidszorg en Medisch toebehoren
    • Eke (standplaats)
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