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AT RECRUITMENT

DIGITAL MARKETEER - SOUTH-LIMBURG/LIEGE

AT RECRUITMENT | Liège | Permanent, Full-time

Published on Jobat.be 5 days ago

Our client is an established company within the insurance sector. They are known in the market for their many years of expertise. Due to the growth of the organization and the expansion of their new marketing strategy, we are looking for a DIGITAL MARKETEER for employment in the Limburg region.

DIGITAL MARKETEER - SOUTH-LIMBURG/LIEGE

Job description

You end up in the data-driven team of Customer Performance. You put your shoulders behind the drawing of digital & omnichannel customer journeys and subsequently identify what is going well and what is not. Close collaboration with marketing and e-Business in the elaboration of the campaigns so that the customer has a unique customer experience in his journey.

Your responsibilities are:
  • Analyze customer needs, behaviors on our different channels & expectation patterns.
  • Translate data insights into target group-oriented personalized campaigns / CRM programs to increase ROI with existing customers / prospects.
  • Develop action plans to optimize lead generation and customer retention.
  • Optimal use of online and offline channels for the various segmented campaigns.
  • Follow up / measure the performance of campaigns and define recommendations to personalize and automate communication even better.
  • Manage your budget optimally to achieve the business objectives and achieve the highest possible Return on Marketing Investment (ROMI).
  • Informing about and keeping abreast of market evolutions regarding CRM management, digital transformation,….

Profile

  • Digital marketeer with at least 3 years of relevant experience and experience with CRM tools (such as Hubspot, Salesforce, Pipedrive).
  • Specialized in inbound marketing
  • You are familiar with 1-to-1 communications, data-driven marketing and marketing automation.
  • Fluent in Dutch and/or French.
  • You dare to think critically and argue your opinion quickly.
  • You work autonomously and result-oriented, but you have a strong team spirit.
  • Capacity / experience to work agile.
  • Very structured and excellent skills in project management.

Offer

You end up in a growing and stable environment. You participate in a project that will influence and improve the entire organization. For your correct and enthusiastic performance you will receive a competitive wage and a good work-life balance.

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    23 days left to apply

    Characteristics

    Requirements

    • Professional bachelor (Higher Education Short Type)
    • Dutch, French

    Offer

    • Permanent
    • Full-time
    • Group insurance
    • Internet cost / Subscription
    • Individual hospital insurance
    • Additional paid leave
    • Remote work

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