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Marketing Manager Ideal/Carus

Content Specialist

  • Benefits
    • Group insurance
    • Meal vouchers
    • Individual hospital insurance
    • Company bicycle

Remote Work in Belgium (Media Search Analyst)

  • Benefits
    • Remote work
1 day ago
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Content Specialist

Permanent, Full-time
Published on 20 days ago
Beaulieu International Group (B.I.G.) is a global specialist in raw chemical materials (polymers), semi-finished engineered solutions (yarns, fibres, technical textiles) and is a leader in a broad range of floor coverings for the residential and commercial markets (vinyl rolls, vinyl planks, laminate, parquet, carpet, needle felt, artificial grass and mats) as well as upholstery fabrics.

B.I.G. is headquartered in Belgium and employs 4,700 people worldwide. We have production sites in 17 countries across Eurasia, America and Oceania and serve customers in 140 countries. B.I.G. reported a turnover of 1,7 bn. euro in 2020.

At Beaulieu International Group, we work with purpose and passion to build the future.

Our spirit of enterprise and ambition are the drivers of permanent added value for customers, employees, suppliers, shareholders and the society we work in.

Content Specialist

Job description

A new challenge ?
At B.I.G. we shape sustainable living together.
As our creative copywriter, you will shape our content and translate this ambition into great stories for our internal and external stakeholders.
Your main task?
To use language and images to inform, convince, move, incite to action and engage.
As part of the corporate communications team, you will work on international promotional campaigns, write incisive short stories for social media, as well as long copy for magazine articles or devise new formats for our internal communications app.
The rest of your tasks
* You'll be responsible for further developing and executing our content strategies and editorial calendar for our internal and external corporate channels, in close collaboration with all stakeholders involved.
* You oversee all content initiatives to ensure customer engagement, brand consistency and a positive customer experience.
* You think in concepts and come up with new formats and fun features that you bring to life yourself
* You write for different communication channels like newsletters, website, social media, intranet, video or our internal communication app, where quality prevails over quantity.
* You are someone who likes to start the conversation and preferably ask the questions yourself.
* You enrich content using attractive images or videos.
* You work together with the graphics team to go for maximum impact of your content.
* You know how to tailor content to different audiences and channels.
* You write fluently, but also improve or rewrite texts of others without hesitation


For us it is important that you are someone who:
* Is a crack at clear communication and storytelling
* Can communicate convincingly, both externally and internally, verbally as well as in writing
* Has the talent to draw readers into the story
* Can write stylishly, with the right tone of voice and in an engaging manner
* Likes brainstorming and looking for a new angle
* Likes to analyze complex issues, get to the bottom of them and then transform them into clear, attractive texts
* Can handle stress and respects deadlines
* Is curious and eager to learn
* Has baking enthusiasm, ambition and humor

The formalities :
* You have a Bachelor's/Master's degree in communication, journalism, languages or similar.
* You have at least 5 years of relevant experience in a communications job
* You are a team player and an initiator
* You are fluent in Dutch and English and have a good knowledge of French


  • Group insurance
  • Meal vouchers
  • Individual hospital insurance
  • Company bicycle
What is in it for you?
* You work in a dynamic & international family business that attaches great importance to a good team spirit & work life balance with the possibility to work partly at home
* You get an attractive salary and an attractive package of fringe benefits: meal vouchers, hospitalization insurance, group insurance, an (electric) lease bicycle, etc.
* You will have a challenging and varied job in a growing communications team
* You will have every opportunity for lifelong learning and self-education through our B.I.G. University
Function type:
Academic Bachelor Dutch