As Digital Marketing Business Lead, your role will be to lead and expand the GEN-C Marketing Cloud Team. You will be engaged in business development and in the implementation of projects for our clients in the field of digital marketing (automation) and related focus areas such as lead management, nurturing, demand generation, campaign management and mobile marketing.
You will be involved in innovative CRM and digital marketing (automation) projects, implementing solutions like Pardot and Exact Target, and integrating these with digital platforms (websites, e-commerce, social media, e-mails, CMS, etc.) of our clients.
As the GEN-C Marketing Cloud team Lead, you will act as the business lead and process expert, and support your colleagues both in presales and in projects.
You will bridge the gap between the Marketing department and the Marketing automation technology / Salesforce technology.
Your role will vary regularly depending on types of projects and client environments, therefore you are not afraid to learn new technologies and broaden your skill set.